Privacy Policy

 - Beauty of Joseon

Beauty of Joseon ("we", "us", or "our") is committed to protecting the privacy and personal information of our customers and website visitors ("you" or "your"). This Privacy Policy explains how we collect, use, store, disclose, and protect your personal information when you visit our website beautyofjoseonmalls.com (the "Website"), purchase our products, or interact with our services. By using our Website or services, you acknowledge that you have read, understood, and agreed to the terms of this Privacy Policy.

1. Information We Collect

We may collect different types of personal information from you based on your interactions with our Website and services. The information we collect includes, but is not limited to:

1.1 Personal Identification Information

When you place an order, create an account, or contact our customer support, we may collect personal identification information such as your full name, email address (e.g., support@beautyofjoseonmalls.com for our communications), shipping and billing addresses, phone number, and date of birth (if required for age verification).

1.2 Transaction Information

When you make a purchase on our Website, we collect transaction-related information, including your order number, the products you purchased, purchase amount, payment method details (we do not store full credit card information; this is processed by our third-party payment processors), and transaction date. All transactions are processed in USD as stated in our shipping and refund policies.

1.3 Website Usage Information

We automatically collect information about your use of our Website, such as your IP address, browser type and version, operating system, referral source, pages visited, time spent on each page, and click-through patterns. This information is collected through cookies and similar tracking technologies (see Section 6 for more details on cookies).

1.4 Communications Information

If you contact our customer support (via email or other channels), we collect the content of your communications, including your inquiries, feedback, and any other information you provide to us.

2. How We Use Your Information

We use your personal information for the following legitimate business purposes, ensuring that we only use it in ways that are consistent with the reasons for which it was collected:
  • Process and Fulfill Orders: To process your purchases, confirm orders, arrange shipping (including 1-3 days dispatch and 6-12 days delivery as stated), and provide order updates.
  • Provide Customer Support: To respond to your inquiries, resolve issues, and provide assistance related to our products, orders, and services.
  • Manage Customer Accounts: To create and maintain your account on our Website, allowing you to track orders, view purchase history, and manage account settings.
  • Process Refunds: To handle refund requests in accordance with our Refund Policy, including verifying eligibility and issuing refunds (processed within 5-10 days).
  • Improve Our Website and Services: To analyze usage patterns, identify areas for improvement, and enhance the functionality, user experience, and content of our Website.
  • Send Marketing Communications: To send you information about our products, promotions, and special offers, provided you have opted in to receive such communications. You may unsubscribe from marketing emails at any time using the unsubscribe link included in each email.
  • Ensure Security and Compliance: To protect against fraud, unauthorized access, and other security risks, and to comply with applicable laws, regulations, and legal obligations.

3. How We Share Your Information

We do not sell your personal information to third parties for commercial purposes. We may share your information with the following categories of third parties, only to the extent necessary to fulfill the purposes outlined in this Privacy Policy:
  • Service Providers: We engage third-party service providers to assist with our business operations, such as payment processors (to handle payment transactions), shipping carriers (to deliver your orders), email service providers (to send order and marketing communications), and website analytics providers (to analyze Website usage). These service providers are only granted access to the personal information necessary to perform their services and are obligated to protect your information and use it only as directed by us.
  • Legal and Regulatory Authorities: We may disclose your personal information if required by law, regulation, or legal process (e.g., a court order or subpoena), or if we believe in good faith that such disclosure is necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
  • Business Transfers: In the event of a merger, acquisition, sale of assets, or other business transfer, your personal information may be transferred to the acquiring or new entity as part of the business transaction. We will notify you of any such transfer and ensure that the new entity adheres to the terms of this Privacy Policy.

4. How We Protect Your Information

We implement appropriate technical, administrative, and physical security measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures include, but are not limited to:
  • Encryption of sensitive information (such as payment details) during transmission and storage.
  • Secure access controls to limit access to personal information to authorized personnel only.
  • Regular security audits and updates to our systems and processes.
  • Training for our employees on data protection practices and privacy policies.
While we strive to protect your personal information, no security system is completely foolproof. We cannot guarantee the absolute security of your information, and you acknowledge that you provide your information at your own risk.

5. Your Rights Regarding Your Information

You have certain rights regarding your personal information, subject to applicable laws. These rights include:
  • Right to Access: You may request access to the personal information we hold about you, including details about how it is collected, used, and shared.
  • Right to Correction: You may request that we correct any inaccurate or incomplete personal information we hold about you.
  • Right to Erasure: You may request that we delete your personal information, subject to certain legal exceptions (e.g., if we need to retain the information to fulfill a legal obligation).
  • Right to Restrict Processing: You may request that we restrict the processing of your personal information in certain circumstances (e.g., if you dispute the accuracy of the information).
  • Right to Data Portability: You may request that we provide your personal information to you or another third party in a structured, machine-readable format, where technically feasible.
  • Right to Withdraw Consent: If you have provided consent for us to process your personal information (e.g., for marketing purposes), you may withdraw your consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal.
To exercise any of these rights, please contact us at support@beautyofjoseonmalls.com with your request. We will review your request and respond within a reasonable timeframe, as required by applicable law.

6. Cookies and Tracking Technologies

Our Website uses cookies and similar tracking technologies (such as web beacons and pixels) to enhance your browsing experience, analyze Website usage, and personalize content and offers. Cookies are small text files that are stored on your device when you visit a website.
  • Necessary Cookies: These cookies are essential for the operation of our Website, allowing you to navigate the site and use its features (e.g., processing orders, accessing your account). They cannot be disabled.
  • Analytics Cookies: These cookies collect information about how you use our Website, such as which pages you visit most often and if you encounter any errors. This information helps us improve the Website’s performance and user experience.
  • Marketing Cookies: These cookies are used to track your browsing activity on our Website and other sites to send you targeted marketing communications based on your interests. You can opt out of these cookies.
You can manage your cookie preferences through your browser settings. Most browsers allow you to block or delete cookies, but please note that disabling certain cookies may affect the functionality of our Website. For more information on how to manage cookies, please refer to your browser’s help documentation.

7. Children’s Privacy

Our Website and products are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without parental consent, we will promptly delete such information. If you believe that we may have collected information from a child under 13, please contact us at support@beautyofjoseonmalls.com.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or technological advancements. When we make changes, we will update the "Last Updated" date at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your personal information. Your continued use of our Website or services after the updated policy is posted constitutes your acceptance of the changes.

9. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us at:
Email: support@beautyofjoseonmalls.com
Website: beautyofjoseonmalls.com
We will respond to your inquiry as soon as possible and work to resolve any issues to your satisfaction.